Fifty-two1 percent of CPG marketers say that video advertising is the most effective channel for driving sales. How do they know that? They measure campaign success!
Now measuring your video advertising just got a lot easier. YouTube Shorts and in-feed videos are now available for sales lift measurement.
Connect with us to learn how you can start measuring your campaigns today. We’re looking forward to collaborating with you
1 NCS/Digiday 2025 State of Digital Advertising Report